Summer Toy Festival Returns for Biggest Edition Yet

35-day event launches at Bahrain International Exhibition Centre with record attractions and first-of-its-kind experiences

The third edition of the Bahrain Summer Toy Festival opened today at the Bahrain International Exhibition Centre, running through August 5 in what organisers describe as the largest and most diverse instalment of the annual event.

Organised by the Bahrain Tourism and Exhibitions Authority (BTEA) in partnership with Beyon Al Dana Amphitheatre, the 35-day festival forms part of the Kingdom's broader summer entertainment programme and is designed to bolster Bahrain's appeal as a regional family tourism destination.

Three Worlds, 16 Attractions

Visitors are welcomed across three themed zones catering to different age groups. Twinkle Land offers six entertainment areas inspired by internationally recognised children's characters, aimed primarily at girls. Brave Land delivers five adventure and gaming experiences for boys and thrill-seekers, while Little Explorers Land provides five age-appropriate attractions for younger children in a safe, inclusive environment.

Live Shows and Character Meet-and-Greets

The main stage will host seven live performances and eight meet-and-greet sessions throughout the festival, alongside appearances by popular artists Rasha Rizk and Tareq Al Arabi Tourgane.

The festival is open daily from 2:00 PM to 10:00 PM on weekdays, and from noon to 10:00 PM on weekends, including Thursdays, Fridays, and Saturdays.