Zain launches Second ‘e-waste campaign’
DT News Network
Manama
Zain Bahrain has announced the launch of its second National Mobile Phone and e-Waste Recycling Campaign in cooperation with the Supreme Council for Environment (SCE), with the outreach support of the United Nations Industrial Development Organization (UNIDO) and the United Nations Development Programme (UNDP).
The e-waste that will be collected through the drop boxes will be sorted and professionally disposed of in the safest manner possible by Zain Bahrain, who has engaged Enviroserve, a respected environmental waste disposal company. The mobile and electronic devices will then be reused through a professional company specializing in this field.
The first phase of the campaign will see Zain Bahrain placing drop boxes at both their headquarters, SCE’s headquarters and UNIDO’s headquarters in the Seef District where the public will be encouraged to dispose any form of unused electronics.
The operator will also be expanding its reach during the campaign by placing drop boxes in different public locations such as schools, malls and other key locations in hopes of educating and inspiring students and residents to help make a difference in the environment and support the movement for a cleaner, greener Bahrain.
Dr. Mohamed Bin Daina, Executive Director of the Supreme Council for Environment said, “We live in world that cannot sustain our current consumption patterns, and we need to take action now to sustainably manage our planet for our future generations. “
The campaign takes place in line with this year’s celebrations of the World Environment Day on 5 June, themed “Seven Billion Dreams. One Planet. Consume with Care”.
In the Kingdom of Bahrain, no matter how small, we need to play our part, to flourish over the dreams we have today.” Said Dr. Bin Daina.
“The Supreme Council for Environment has coordinated with the Ministry of Education in order to arrange for school visits, where SCE and Zain will promote the campaign in schools to raise awareness among students as they are the basis of the community,” Acting Director of International Relations &Media, Amna Al Rumaihi Said.
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