Empowering NRIs to achieve their financial goals with LIC International

Since 1989, LIC International has been helping Non-Resident Indians (NRIs) secure their financial future through tailored insurance and savings solutions. In this special Republic Day interaction, Mr. Debashis Prasad Pattanaik, CEO & Executive Director of LIC International BSC, shares insights on the company’s journey in the GCC, its growth in 2025 despite market volatility, and the role of trust and technology in serving the Indian diaspora.

Operations of LIC International in Bahrain & Overseas Presence

LIC International began its GCC operations in 1989 with a clear goal: to provide NRIs with reliable, long-term financial solutions in US Dollar terms. Over the past 36 years, the company has established a strong and respected presence across the GCC, including Bahrain, offering life protection, savings, and retirement planning designed for expatriate lifestyles. Mr. Pattanaik emphasizes that their guiding principle has always been simple: help families stay financially secure, no matter where life or career takes them.

Why Bahrain is a Key Market within the GCC

Bahrain is home to a vibrant Indian expatriate community and is recognised as a regional financial hub with strong regulation, transparency, and increasing digital adoption. For LIC International, Bahrain represents trust, scale, and long-term potential. All policies are denominated in US Dollars, enabling customers to plan confidently for education, retirement, and wealth transfer without worrying about currency fluctuations.

Navigating Market Volatility in 2025

“Market volatility tests patience and discipline,” says Mr. Pattanaik. In 2025, LIC International focused on long-term strategies rather than shortterm reactions. Unit Linked Insurance Plans (ULIPs) were positioned around carefully considered asset allocations aligned with customer risk profiles and life stages. Policyholders were encouraged to stay invested, review allocations periodically, and avoid emotional decisions. This approach allowed the company to maintain sustainable growth even in uncertain market conditions.

ULIPs combine life protection with market-linked growth potential. For NRIs, they offer the opportunity to build wealth in US Dollars while enjoying insurance coverage, supporting key goals such as children’s overseas education, retirement planning, and smooth wealth transfer to the next generation.

The Role of Digital Innovation

Digital innovation has made financial planning more accessible and transparent. In 2025, LIC International enhanced digital onboarding, online policy servicing, fund performance tracking, and customer communication, allowing policyholders to manage their policies from anywhere. Looking ahead, the company plans to leverage AI to further simplify access to products and services. “Technology strengthens relationships by improving clarity, speed, and reliability,” Mr. Pattanaik notes.

Social Media as an Engagement Tool

Social media has become a powerful platform for education and engagement. LIC International uses structured social media initiatives to reach the right audience, promote financial literacy, and connect with younger NRIs who prefer digital-first communication.

Trust: The Cornerstone of LIC International

NRIs plan their finances across countries, regulations, and currencies. They look for institutions that will honour commitments decades into the future. LIC International’s 36- year overseas legacy provides that confidence. Trust is earned through consistency, transparency, and dependable service— it cannot be built overnight.

Republic Day Message

On this proud occasion, Mr. Pattanaik extends warm Republic Day greetings to all Indians living in Bahrain ,GCC and across the world. “Let us reaffirm our commitment to our motherland by contributing positively wherever we are, preserving India’s rich heritage, and working towards a stronger future for generations to come. Jai Hind!”