Kooheji and Danat partnership elevates trust in certified jewellery

National agreement strengthens consumer confidence amid rising lab-grown diamonds

Commitment to Highest Standards

Kooheji Jewellery reaffirmed its dedication to maintaining the highest specifications in diamonds and gemstones, describing quality as the cornerstone of its long-standing relationship with consumers. CEO Ahmed Jawdet emphasised that selecting top-grade stones continues to “enhance the trust between us and the customers”, reinforcing the brand’s reputation across Bahrain and the Gulf.

Strategic Agreement Signed at Jewellery Arabia

The company formalised a cooperation agreement with the Bahrain Institute for Pearls and Gemstones (Danat) during the final day of Jewellery Arabia, a timing that reflected the significance of the announcement. Jawdet described the partnership as “very important”, noting that Danat is a national institution Kooheji Jewellery is proud to collaborate with.

Enhancing Verification and Authenticity

Under the agreement, Danat will conduct specialised testing and documentation on Kooheji’s jewellery pieces. Jawdet highlighted that certification from a respected laboratory in Bahrain and Saudi Arabia gives buyers stronger assurance in the authenticity of every item. He stressed that the partnership “provides even greater trust between us and Danat” and ultimately strengthens confidence in the jewellery purchased from the company.

Decades of Presence at a Leading Exhibition

Jawdet described Jewellery Arabia as one of the region’s most important exhibitions, noting Kooheji Jewellery’s participation for more than 30 years. Signing the agreement at the event’s closing day underscored the company’s ongoing commitment to excellence, local partnerships and industry leadership. The collaboration between two Bahraini institutions, he said, reflects mutual dedication to raising market standards.

Danat’s Assurance for the Market

Danat CEO Nora Jamsheer expressed her satisfaction with the signing, describing Kooheji as a leading jewellery house in Bahrain and the Gulf. She said the agreement strengthens the institute’s mission by enabling comprehensive testing of Kooheji’s pieces — a service that is increasingly vital due to the growing presence of lab-grown diamonds in the market.

Protecting Consumers and Advancing the Sector

Jamsheer noted that any market prioritising consumer protection and transparency naturally evolves, and the partnership is expected to support that progression. She described the agreement as “a promising beginning” that will enhance consumer confidence and contribute to the healthy development of Bahrain’s jewellery sector.