ABC Labs named one of the world’s best financial innovation labs
TDT | Manama
The Daily Tribune – www.newsofbahrain.com
ABC Labs, Bank ABC’s innovation lab, launched in November 2019, has won the Global Finance World’s Best Financial Innovation Labs award for Bahrain, as part of the magazine’s Innovator Awards for 2021.
These awards honour exceptional innovation labs, banks and fintech organisations from across the globe and are viewed as one of the industry’s most credible and popular references for forward-thinking institutions.
“This award is a testament to Bank ABC’s vision of innovation through technology which will improve our customer experience and bring us closer to the Bank of the future,” said Sael Al Waary, Deputy Group CEO, Bank ABC. ABC Labs has been recognised for its customer-focused innovations such as the industry-first emotionally intelligent and award-winning AI-powered digital banking assistant ‘Fatema’ in addition to the other pioneering initiatives and strategic partnerships it has established to further the Bank’s digital business strategy, while transforming customer experience, redesigning processes and rethinking ways of working.
“Driving innovative digital capabilities that solve customers’ pain points and provide a more effortless banking experience is one of our key priorities,” said Dr Yousif Almas, Group Chief Innovation Officer, Bank ABC.