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Dior shows cruise collection in Los Angeles

Los Angeles : The glamour of France's fashion industry hit Los Angeles Thursday as Dior lured a bevy of stars including Charlize Theron and Rihanna to the Santa Monica mountains for its latest runway show.

The couture house's 2018 cruise collection presentation saw around 800 guests decamping to a remote reserve on the edge of the upscale suburb of Calabasas, home to Jennifer Lopez, the Kardashian-Jenners and much of Hollywood's A list.

The remote location for the runway show was chosen by Maria Grazia Chiuri, who was lured from Valentino in July last year to become Dior's first female creative director of women's haute couture and accessories.

As the company celebrates its 70th anniversary, Chiuri has been introducing a more modern, rock 'n' roll look to the house's fashion offering, exemplified by her $710 "We Should All Be Feminists" t-shirt inspired by Chimamanda Ngozi Adichie's essay and TEDx talk of the same name. 

"Christian Dior in 1947 came to Los Angeles, only two years after the war, to show his collection. So we decided on the anniversary to come back," Chiuri told AFP.

"Normally when you think about LA, the first thing is celebrities, Hollywood, red carpets but I think there is another aspect, the natural aspect -- open spaces. Many people love this place -- also Mr Dior -- because California is in some ways a paradise."

Dior took over Santa Monica seafood restaurant Gladstone's on the eve of the show for a glitzy beachside party welcoming celebrities including "Slumdog Millionaire" star Frieda Pinto, and actresses Kiernan Shipka ("Mad Men"), Jaime King ("Sin City") and Juno Temple ("Vinyl").