Hotel Sector Key to Bahrain's Tourism Growth, Says BTEA CEO

TDT | Manama

Email: mail@newsofbahrain.com

In celebration of Arab Tourism Day, Ms. Sarah Ahmed Buhijji, CEO of the Bahrain Tourism and Exhibitions Authority (BTEA), highlighted the pivotal role of hotel establishments in supporting and enhancing the Kingdom’s tourism sector. She emphasized that the hospitality industry remains a crucial partner in reinforcing Bahrain’s reputation as a premier tourist destination by delivering exceptional experiences to visitors and contributing to sectoral development.

During a meeting with representatives from the hotel industry, Buhijji discussed the latest initiatives and strategic plans that the BTEA is implementing to drive tourism growth. She underscored the importance of collaboration between the BTEA and hotel operators, ensuring a seamless and integrated tourism experience aligned with Bahrain’s 2022-2026 Tourism Strategy.

The discussions also covered upcoming high-profile events and activities set to take place in Bahrain in the coming months. These events are expected to draw a significant number of tourists, boosting visitor numbers and improving hotel occupancy rates, thereby strengthening the tourism sector’s overall contribution to the economy.

Hotel industry representatives welcomed the opportunity for direct engagement with the BTEA, reiterating the importance of regular coordination meetings to foster effective communication and collaboration. They affirmed their commitment to working alongside the authority to achieve shared goals, elevate Bahrain’s hospitality offerings, and further enhance the country’s status as a key regional tourism hub.

The meeting reinforced Bahrain’s dedication to tourism development and underscored the vital synergy between the public and private sectors in ensuring sustained sectoral growth and success.