'Good Husband': Dubai duo launches AI app to help men become better partners

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Dubai: Zainab Imichi Alhassan and Sarah Curtis, communications professionals based in Dubai, have launched  an AI-powered app that aims to help men become better husbands by providing practical advice on communication, emotional support, conflict resolution, and shared responsibilities in marriage.

The software gives users individualised guidance based on their enquiries and everyday relationship issues. It provides suggested responses in various tones to help men speak more thoughtfully with their spouses while simultaneously permitting them to customise the responses to their own manner. According to the founders, the platform aims to strengthen marriages by encouraging healthier communication, empathy, and mutual understanding, rather than substituting real conversations.

Co-founder Zainab Imichi Alhassan explained the app's concept saying that while men are frequently less likely to ask for assistance, many women automatically turn to friends or family for guidance when encountering relationship difficulties. They frequently freeze in the moment, are unsure of what to say, or are afraid of saying the wrong thing. They may pause, reflect, and react more wisely in a judgment-free environment thanks to the app, she said.

The launch coincides with a rise in interest in AI-powered relationship and wellness technologies around the world. While many users have applauded the project as a revolutionary means of improving communication between couples, others have questioned if technology can actually take the place of open discussions and expert relationship counselling.