*** Ray-Ban Meta Unveils Next-Generation AI Glasses | THE DAILY TRIBUNE | KINGDOM OF BAHRAIN

Ray-Ban Meta Unveils Next-Generation AI Glasses

EssilorLuxottica and Meta have launched the next generation of their best-selling AI eyewear, the Ray-Ban Meta collection, introducing upgraded features and new seasonal designs. The new Ray-Ban Meta Gen 2 glasses now offer longer battery life, an ultra-wide 12MP camera capable of recording in 3K Ultra HD, and three new seasonal colors, along with an exclusive limited edition.

Designed for all-day wear, the collection merges Ray-Ban’s iconic style with cutting-edge technology, making AI eyewear more practical and fashionable than ever.

“Glasses have emerged as the fastest-growing category in wearable technology, and we’re proud to be leading the charge,” said Rocco Basilico, Chief Wearables Officer at EssilorLuxottica. “Ray-Ban Meta proves that when iconic design meets breakthrough AI technology, the world embraces the result. With Meta, our products anchor a category spanning functions, technologies, brands, and communities worldwide.”

Since its launch, Ray-Ban Meta has redefined expectations for wearable eyewear. The glasses allow users to capture photos and videos hands-free, translate conversations in real time, stream music, take calls, and stay connected on the go. With millions of units sold globally and appearances at major events like Paris Fashion Week, the Super Bowl, and the Met Gala, the collection has become both a cultural phenomenon and a leader in the wearable technology market.

The Ray-Ban Meta Gen 2 introduces several major upgrades:

  • Battery Life: Up to twice as long as the previous generation, with rapid charging providing 50% power in just 20 minutes—extending from 4 hours in Gen 1 to 8 hours in Gen 2.

  • Camera & Video: A 12MP ultra-wide camera captures 3K Ultra HD video at 60 fps with HDR for sharper, smoother footage. New capture modes include hyperlapse for cinematic time-lapse and slow motion for fluid video effects.

  • Audio: An immersive five-microphone system and open-ear speakers enhance clarity while maintaining environmental awareness. A future software upgrade will feature “Conversation Focus,” amplifying the voice of the person being spoken to while minimizing background noise.

  • Design: Iconic Ray-Ban shapes such as Wayfarer and the modern Skyler are engineered for all-day comfort. Transitions® lenses are available for adaptive light adjustment.

“Ray-Ban is having an extraordinary year that reflects both our heritage and ambition,” said Leonardo Maria Del Vecchio, President of Ray-Ban. “We are merging iconic style with intelligence and connectivity. This is not about gadgets—it’s about making technology wearable, invisible, and desirable, in a way only Ray-Ban can. We are designing the future of how people experience vision, style, and connection.”

The Gen 2 lineup introduces three new seasonal colors:

  • Wayfarer Shiny Cosmic Blue with Transitions® Sapphire lenses

  • Skyler Shiny Mystic Violet with Transitions® Amethyst lenses

  • Headliner Shiny Asteroid Grey with Transitions® Emerald lenses

For exclusivity, the limited-edition Matte Transparent Wayfarer returns with Transitions® Gen S Ruby lenses, featuring the full suite of Meta AI capabilities. All models come with a compact, portable charging case. The Matte Transparent Limited Edition is now available at Ray-Ban stores and online at Ray-Ban.com, starting at AED 2,440.