Bridgestone Tire Safety Track at Traffic Week

Manama : Bridgestone and AJM Kooheji Group have setup a Bridgestone Tire Safety Track at the recently concluded GCC Traffic Week in the Amwaj Lagoon.

The track allowed children between the age 2 and 6 to experience driving while adhering to all signals and traffic regulations. 

All the children were given a licence for being safe drivers. They were also given Bridgestone branded balloons and chocolates to take home. All the parents were given valve caps, a tire tread meter and service/product discount coupons. Over 7000 children participated in the 2 week-long event.

“Bridgestone has always been committed to safety of all its customers. The main reason why we had this road show was to educate the youngsters. If we educate them when their minds are still young, the message of safety will stay embedded forever. The future drivers of Bahrain will always have safety as their first priority,” said Vineet Mathur, COO, AJM Kooheji Group.

Tokoshima, Deputy General Manager, Bridgestone ME said, “We at Bridgestone think this is a great initiative taken by the Ministry of Traffic, Bahrain to allow us to impart the knowledge of road and tire safety to these young and budding minds.”