Since public voting opened last Tuesday, the UAE Nation Brand has attracted a whopping 1.5 million votes from 130 countries and 2,000 cities to select one of three logos that will represent the UAE globally.
People from the age group 25-34 years old cast over a third of votes (33.5 per cent), while the highest participation rates are drawn from the UAE, India, Egypt, Saudi Arabia, Algeria, Morocco, US, Jordan, Brazil and Iraq.
Arab nationalities cast 73 per cent of votes, while the remaining 27 per cent of votes came from the rest of the world. Since its launch, the voting campaign recorded 50 million social media views.
Online voting started on December 17 for the public across the world to take part in sharing the UAE’s story through selecting one logo of the three, designed by 49 Emirati artists, on the website www.nationbrand.ae.
Besides the website, the public can also cast their votes in person through eight voting stations installed in shopping malls across the country. People can vote through stations at Yas Mall in Abu Dhabi, Global Village and City Walk in Dubai, City Center Sharjah and Matajer Sharjah, City Center Ajman, City Center Ras Al Khaimah and City Center Fujairah.
The call for an online vote went viral on social media on the first day of the announcement, with users sharing the logos of their choice and discussing the features of each logo on display.
