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Aishwarya Rai: When Bollywood came to Cannes

Cannes : The Cannes film festival -- the world's greatest movie showcase -- celebrates its 70th anniversary this year.

AFP asked actors and directors who made their names at the festival to recount their highs and lows at the star-studded event.

Bollywood superstar Aishwarya Rai Bachchan first came to Cannes in 2002 with the Hindi melodrama "Devdas". 

"It was the first time that an Indian movie was screened here... soon after, I was here as a jury member which was a first for any Indian actor. It was an honour and an incredible experience. 

"Down the years, it's virtually like I am a part of the family here and I feel very much at home.

"My first experience was truly memorable and exceedingly special.... We always heard how the duration of our cinema can sometimes be a bit overwhelming for the audience beyond (our) shores and 'Devdas' by that measure is a long film," she said of the three-hour drama.

"If I remember correctly, we got a 10-minute applause. It meant the world to us. It was by far the most touching and overwhelming experience for us because it was quite unexpected."