The fifth-edition of Shop Bahrain, the largest event for family entertainment in the Kingdom, is running for 30 days from the 1st of January until the 2nd February 2019, with a line-up of fun-filled activities across the Kingdom. During the first weekend of the Festival, shopping malls held a number of activities including the “Traditional Music” event in Seef Mall and the “Jerba Performance” in Gold City last week. Al A’ali Shopping Complex will be hosting the Giant Mirror Selfie station, allowing visitors to take amazing group selfies until 19 January.
Seef Mall – Seef District will be hosting a “Frozen Walkabout” between the 11 to 13 January while in The Avenues shoppers will be dazzled by the acrobatic and graceful moves of the “Gymnastics Walkabout” on the 11 and 12 January. The Bahrain Mall will be hosting the “Foot Billiard” from today until the 2nd of February, where shoppers can engage in a one-on-one match with their friends. Enma Mall will host the “Voice Pipe” event aimed to cultivate children’s imagination while The Courtyard will be hosting its outdoor Pop-Up Market featuring food vendors and retailers on weekends starting today and until the end of the Festival.
Galleria Mall is also joining the Festival this year by offering VR Games which will offer gamers an immersive experience into incredible worlds from today and until the 19th of January. In addition, IKEA will host the “Box of Shadows”, an art installation honouring one of Bahrain’s most iconic poet, Shaikh Isa bin Rashid Al Khalifa. The remaining participating malls will also be hosting even more activities next week. The Festival City, Shop Bahrain’s main event, will be launched on the 17th at the Bahrain International Circuit, the Festival City Partner, in Sakhir.
This year’s edition will feature 11 cars and more than 73,000 prizes including, electronics from A.A. Bin Hindi Group, 5,000 discounted airline tickets from Gulf Air, thousands of instant prizes from VIVA and much more. The Loyalty System enables shoppers to enter the raffle draw to win prizes. For every BD 10 and above receipts, shoppers can redeem their points through the festival kiosks located across participating malls and hotels, or via the Shop Bahrain app.
With every BD 50 spent, shoppers will be eligible to win instant prizes. The transactions recorded in the last edition reached a total of BD19 million with over 137,150 registered shoppers in the loyalty system from Bahrain and other countries. The Festival created more than 300 opportunities for Bahraini youth and over 80,000 prizes were given to winners throughout the Festival.