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IMTA opens new showroom for Mazda

International Motor Trading Agency (IMTA), the preferred distributor for Mazda passenger vehicles in Bahrain, has officially opened a brand-new Mazda showroom. The new state-of-the-art facility is spread over 3,753.00 Sq. Mt. and offers customers the opportunity to experience the famous brand first hand in a refreshing new setting. The new showroom offers new car sales, servicing, finance packages and leasing deals.

The year 2018 marks IMTA’s 50 years of association with Mazda, which began in 1968. It is a subsidiary of Khalil Bin Ebrahim Kanoo (K. E. Kanoo) Group, one of the leading automobile trading companies in Bahrain. Commenting on the new showroom, International Motor Trading Agency President Suzan Salman Kanoo said, “It is a reflection of our commitment to placing customers at the forefront of innovative solutions and ensuring premium quality. “We owe our success to our valued customers and our focus on maintaining excellent after-sales relationships with them,” she added.

The Mazda brand has been experiencing positive growth in the GCC and views Bahrain as a very important market in the region. The brand’s USP is offering an insightful solution not only to the modern family’s complex needs but also to the enthusiast driver’s desires Commenting, International Motor Trading Agency Vice President K N Singh said, “The Mazda dream is to create an emotional connection with customers and become an essential part of their lives. It has worked to strengthen the feeling of connection between car and driver, creating human-centred cars that operate in harmony with human sensibilities.” Singh added that IMTA staff is fully geared to receive the 7th Generation automobile from Mazda. IMTA is also building a massive car service centre in Isa Town; spread over 16,000 square metres, details of which will be revealed later.

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